40 years of AVO Master Club

Picture: AVO

The AVO Master Club is celebrating its birthday! The spice specialists’ popular customer magazine, “AVO Meisterclub Aktuell (AMCA for short),” is 40 years old this year. When the first issue appeared in 1984, it was not yet foreseeable that the magazine would become an integral part of AVO's field service equipment and popular reading material in butcher shops all over Germany. This is because the AMCA not only presents new products from AVO twice a year, but also provides interesting tips, tricks and inspiration to continually delight and surprise customers at the service counter and in the out-of-home business.

In the 40th anniversary edition of AMCA, AVO takes readers on a journey through 40 years of taste and preparation trends, technological innovations and milestones in brand and portfolio development.

What else the 40th edition has to offer can be found in the following text.

New American style marinades in the Lafiness range
The popular Lafiness marinade range from AVO is getting a new addition that will make every BBQ fan's heart beat faster. The spice professional is launching with Lafiness Cowboy Butter and Lafiness BBQ Maple two new trend marinades for the 2024 grilling season.

Lafines Cowboy Butter is based on the internet trend of using a completely new, spicy version of herb butter as a dip and impresses with its rich, hearty taste, subtle mustard and butter notes and lots of aromatic herbs. It goes perfectly with various types of meat, seafood and colorful grilled vegetables.

Lafines BBQ Maple combines a strong, smoky barbecue taste with aromatic, sweet nuances of maple syrup and impresses with an attractive red color. The marinade goes particularly well with steaks, spare ribs and poultry.

Let the sun rise: Sun Spice spice flat films
With the easy and safe to use, smokeable spice films from the Sun Spice brand, sausages and cured products can be transformed in no time at all into a special eye-catcher that also impresses in terms of taste. From lemon pepper to wild garlic to curry, there is something for every taste.

Successful in the Easter business with AVO
Are at Easter cooked ham particularly popular in butcher shops and at the service counters. With a comprehensive range of seasonings, spraying agents, additional brine seasonings, nets, foils and themed Easter casings, AVO offers everything you need to make your Easter business high in sales.

Creative BBQ ideas with minced meat
Versatile, budget-friendly and really tasty: minced meat can be used to create creative grilled specialties in 2024 that will delight BBQ experts and grilling newbies alike. Minced meat is particularly easy to season, shape and cook evenly. This makes hack the perfect starting material for grilled enjoyment in a wide variety of variations. Even for large groups of friends and family, minced products can be quickly prepared and grilled to the perfect doneness. It doesn't matter whether you want to appeal to meat fans or vegans, because AVO offers a variety of options Minced meat seasonings also vegan mince based on vegetable proteins, which impresses with its authentic consistency and hearty taste. There are hardly any limits to the variety of flavors when working with minced meat. Whether American classic burgers, optionally filled with cheese, Mediterranean bifteki or spicy cevapcici - AVO offers finely balanced, aromatic seasonings and ready-to-mix products for all types of BBQ minced meat dishes.

Secret ingredient for irresistible enjoyment: the AVO basic creams
Salads are a must on a summer barbecue buffet. With the AVO base creams Delicious salads with or without meat can be made in no time. In addition to the classic creams and herb mixtures for meat salad, the portfolio also contains basic creams that are particularly versatile. With the base cream Topic For example, fruity and spicy chicken salads can be conjured up. The basic cream Florida is even suitable for sweet salads, such as a fruity-fresh fruit salad. The base cream is suitable for a strong, spicy enjoyment puszta with paprika and a slight spiciness. Health-conscious consumers can use the new, tasty and light Yoghurt salad cream be addressed. And anyone who values ​​sustainable, plant-based enjoyment will find what they are looking for in the Vegavo range: the vegan base cream is perfect for making delicatessen salads with lots of fresh vegetables or in combination with meat substitute products from AVO.

Safe raw sausage production with the new AVO starter culture
Spreadable raw sausage, such as fresh onion sausage, is characterized by its unmistakable aroma. Not only finely tuned spices are responsible for this, but also so-called starter cultures. Since non-fermented meat products are also a highly sensitive product group, effective protection against listeria is particularly important. The new MC starter culture ZM Plus 50 kg of AVO, consisting of different culture strains, produces the immediately effective bacteriocins even at very low temperatures and thus ensures reliable listeria protection while at the same time producing a fine aroma. The starter culture is also characterized by its nitrate and nitrite reducing properties and is easy and safe to use. The effectiveness of the starter culture was proven in a challenge study with Listeria monocytogenes in onion sausage.

50% rapeseed oil, 100% taste: The new AVO tartar sauce
Finely balanced herbs and spices, a fresh, spicy taste and a particularly creamy consistency make the new one AVO tartar sauce 50% rapeseed oil the perfect companion for fish & chips, bagels, sandwiches and much more. The new product skilfully picks up on the snack trend and is a must-have for butcher shops, bakeries, restaurants and out-of-home businesses.

Vegan couscous compound for connoisseurs
With the Vegavo Couscous ready to mix Mediterranean AVO is expanding its vegan range with a new complete mix that is already seasoned and particularly easy to use.

The fine-grained, delicate couscous impresses with its Mediterranean variety of flavors. Peppers, tomatoes, garlic, a touch of lemon peel, extra virgin olive oil and selected herbs and spices make Vegavo Couscous a sensual experience for everyone who appreciates the conscious and enjoyable vegan lifestyle. The couscous can be refined in many ways and prepared, for example, as a healthy bowl with fresh vegetables and hummus or as a fruity, oriental salad with pistachios and pomegranate seeds - there are no limits to creativity with Vegavo.

AVO plant cream for quick, safe and easy production
Meat, hybrid, vegan: With the AVO plant cream All of these products have the optimal bite. The vegetable fat improved the structure of sausage meat and thus ensures a harmonious mouthfeel. Thanks to the valuable rapeseed oil, the plant cream is also rich in omega-3 fatty acids. Depending on the recipe, up to 20 percent of animal fat can be replaced with AVO plant cream - ideal for the production of hybrid products.

In combination with chili, cheese and the like, exciting new taste experiences are created. For those who like it completely meat-free, the plant-based cream offers the opportunity to create vegan delicacies with a typically hearty, convincing taste.

https://www.avo.de/

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