Background

Food industry is 2012 investment and expansion ready

The German food industry is in spite of the financial and debt crisis quite optimistic 2012. While the industry can not expect improvements in their sometimes difficult earnings situation, but in the light of an expected stable domestic demand and further growth in the export business, the local food producers are for expansion and investment ready, as Dr. Otto A. Strecker, member of the AFC Consulting Group in Bonn, on the occasion of this year's entrepreneurs tags Food Retail Association Germany (HDE) and the Federal Association of the German Food industry (BVE) on 19. and 20. Notes March 2012 in Cologne. The Entrepreneur Day is this year under the motto "create value".

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Whoever believes in itself, added voluntarily mountains

"Self-efficacy" increases work performance

Those who believe in themselves and are sure that they can cope with certain tasks well are willing to work more voluntarily. This is the result of a team of Bochum social psychologists under the direction of Prof. Dr. Hans-Werner Bierhoff. The study shows that employees who are encouraged to believe in their own abilities are more motivated to get more involved in their work. The study has just been published in the journal “Wirtschaftspsychologie”.

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Shopping trends for groceries: increasing brand loyalty with decreasing purchasing discipline

More often, shorter and more than planned: This is how consumers shop today

Grocery shopping today is characterized by a higher frequency of shopping combined with a shorter time spent in the markets. The new POS Marketing Report 2011 | 2012 from Lebensmittel Zeitung (Deutscher Fachverlag, Frankfurt) and UGW Communication provides information on purchasing planning and shows which sales mechanisms from manufacturers and retailers work best. And what role brands play today.

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examine Saarbrücken researchers how consumers respond to the labeling of food

On common rules on food labeling, the EU member states have agreed: information on the energy content, the fats used and the sugar and salt content of the food are the future be available on all food packaging. As such labeling is perceived when it is printed as a single label in the field of packaging, and if this encourages the selection of healthier products, scientists examine since 2008 in the EU research project "FLABEL". involved is the Institute for Consumer and Behavioral Research at Saarland University, headed by Professor Andrea Gröppel-Klein.

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Facebook is a decisive economic factor in Europe

... says Facebook about itself

At the end of the DLD conference, Sheryl Sandberg presented new key figures on the influence of Facebook on the European economy. International study shows: Facebook creates an added value of 15,3 billion euros to European gross domestic product. Companies generate sales of 32 billion euros through activities on or with Facebook. In Germany, Facebook offers medium-sized companies in particular great growth potential: The economic added value here amounts to 2,6 billion euros for the gross domestic product.

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If more than one productivity

Incentive systems should merge desire and reality of the production logistics

In 21-month research project, IPH have - Institute of Integrated Production Hannover and partners from industry and science designed a software that helps companies in the development of incentive systems. The employees of manufacturing companies should be rewarded in the future not only for their productivity. Also punctuality, inventory and processing times are to play a role.

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Ökobarometer 2012: Animal welfare is one of the central motives

Organic products are becoming increasingly popular - especially among younger consumers - consumers appreciate clear information on their origin

Organic food is becoming increasingly popular, especially among younger people. This is one of the results of the new "Ökobarometer" study, which was carried out on behalf of the Federal Ministry of Agriculture. 71 percent of all respondents under 30 said they bought organic products. According to this, 16 percent of them purchase organic goods either exclusively or frequently. 55 percent occasionally consume organic food - an increase of 16 percent compared to the 2010 survey. As part of the continuous representative study, a total of 2012 German citizens were asked about their consumption behavior when it came to organic food at the end of January 1.006.

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Gifts, cosiness, faith: what Germans associate with Christmas

For most Germans, Christmas is and will remain a positive family celebration in 2011 as well. The majority of German citizens want to celebrate with their families over a decorated Christmas tree, give each other presents and enjoy good food. This is the result of a current study by the Foundation for Future Issues, an initiative by British American Tobacco, for which over 1.000 German citizens aged 14 and over were surveyed in a representative manner. At Christmas, the majority of Germans think of a decorated Christmas tree (78%), spending time with the family (71%), being cozy (67%) and visiting relatives (60%). But also the decorated shops (67%) in the city centers and the gifts for the giving of presents (71%) are mostly associated with Christmas. Negative associations such as family quarrels (7%), kitsch (17%) or shopping and errands stress (36%) are mentioned by only a minority of Germans.

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Risk management is misunderstood by companies

The Fraunhofer Institute for Production Technology IPT and P3 Ingenieurgesellschaft mbH found in a joint study that German industrial companies are not yet making effective use of the potential of preventive risk management methods. The authors see the main reasons for this in the fact that many companies misunderstand their risk management: Most of them do not use their risk management as a preventive measure, but only act when the errors have occurred. So you are practicing crisis management at best.

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The Röstigraben at Christmas

The seventh study of the Coop initiative “Eating trends in focus” is dedicated to the topic of eating with pleasure

The Swiss value delicious food very much, as the latest study “Eating trends in focus” by Coop shows. 27% of over 600 respondents are most happy about a voucher for a fine meal (before clothes, holidays and wellness). But while the Romands particularly enjoy going to a restaurant, the German-speaking Swiss like to eat with relatives and friends. For the French-speaking Swiss, socializing is what counts most when it comes to eating; for the German-speaking Swiss, high-quality food is the focus. Even at Christmas dinner, the spirits only partially match: almost half of all respondents enjoy a fondue bourguignonne or chinoise. With fish versus Schüfeli, however, the Röstigraben opens up.

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Who do the Germans trust?

Results of the GfK Global Trust Report 2011

The GfK Verein asked the trust question in 25 countries: Which economic sectors and institutions enjoy the trust of the population? The Germans rely the most on crafts, they trust banks and insurance companies the least. The police, judiciary and armed forces were able to achieve the highest values ​​for the institutions. Political parties, on the other hand, are at the bottom of the trust scale.

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