A meat product may not be referred to as "pork" when it was created by merging several pieces of meat. The Food Inspection Authority has objected to a produced by a Berlin firm meat product rightly regarded as misleading.
Smart utilities for weather forecasting, news, gaming or navigation are downloaded and used en masse by consumers on smartphones and tablets. In the past two years, the app economy has created a market whose sales for 2012 are estimated at four billion US dollars. The use of business apps with integration into company applications and business processes, on the other hand, is still in its infancy. The Munich Circle has now shown that small software programs can also be of decisive importance for mobile business processes in many user sectors and thus for Germany as an industrial location
Silent Night Holy Night? nothing there Christmas means stress for every third German! Even if the majority of Germans like Christmas, every 3th German doesn't care about Christmas! Another five percent of Germans even state clearly that they do not like the festival of love. These are the results of a current study that Schlecker carried out in cooperation with TNS Infratest.
The quality of the food retail trade has improved from the customer again last year. The Cologne Service Value GmbH was put under scrutiny based on seven dimensions of performance hypermarkets and discounters. Globus, Edeka and Aldi are among the winners and are consistently rated by the customers with above-average grades. The climbers include famila markets and Hit.
Many change projects were successful, companies would accompany professionally next to the content and the personal level. This opinion 95 percent of respondents in a survey of the research project "Chang Effect" which has the Mutaree GmbH carried out jointly with the Fraunhofer Institute for Production Technology IPT. "Ignoring companies in change processes the human factor and thus the behavior and emotions of their employees, so fail the projects faster," explains Claudia Schmidt, Managing Director and Change expert of Mutaree GmbH.
Marketing through email has numerous pitfalls prepared often stumble over the straight SMBs: Who may promotional emails ever sent? How is it ensured the consent of the recipient, and how to be formulated the content? eco - Association of the German Internet Industry now has the updated version of the "Guidelines for acceptable e-mail marketing" published that takes into account in the new version, the legal situation in Austria and Switzerland.
Software-as-a-Service, SaaS for short, is enjoying increasing popularity among companies as part of cloud computing. Sales in 2011 totaled over 12 billion US dollars worldwide. This is the result of the market research company Gartner, which surveyed 525 international companies from 12 industrial sectors in July. And more than 95 percent of those surveyed want to spend the same or even more money in the future on software that is operated by external service providers.
The current X-Mas Survey by Deloitte, which surveyed around 1700 consumers in Germany and more than 16.000 consumers in 17 other EMEA countries, shows: Unlike in the rest of Europe, Germans are comparatively optimistic about their personal economic development.
The German food industry achieved an industry turnover of 2011 billion euros in the first half of 81. This would correspond to an increase of 10 percent compared to the same period of the previous year, according to the economic report of the Federal Association of the German Food Industry (BVE). The world market prices for agricultural raw materials also fell slightly in July due to the improved supply situation, but were still around 50 percent above the previous year's level.
Shoppers abandon more than a fifth of their planned purchases in the store – but they also spontaneously reach for the shelves just as often. This is the finding of a recent study by the University of Cologne and GfK market research in cooperation with GS1 Germany. 3.300 purchases in supermarkets, hypermarkets and discounters were examined. "The results of this study put the buyer in a completely new light," said Jörg Pretzel, Managing Director of GS1 Germany, at the 12th ECR Day in Berlin. "The study provides new, groundbreaking insights for all future shopper marketing measures."
Under the 15. Nutrition in Heidelberg Forum on 28./29.9.2011 presented the Dr. Rainer Wild Foundation, Foundation for a healthy diet first results of a representative study of taste research. The Heidelberg scientists were doing to the question of whether people eat things that do not taste them. The results show that 81% of respondents foods and food consume that do not meet their personal taste preferences. Furthermore, it is clear that the flavor is only one of many criteria for the selection of food.